August 30th, 2006, Toronto, ON – Today, Maleflixxx, a global leader in gay adult Video-on-Demand (VOD), announced that its flagship site, www.maleflixxx.tv, and accompanying affiliate network are now fully localized in 6 languages: English, French, German, Italian, Spanish and Portuguese. In 2005, Maleflixxx announced that they would create a truly multilingual network and deliver full localization in 5 new languages within the year. With today’s announcement, they have fulfilled that promise.

This worthwhile investment now enables the Maleflixxx network to target a worldwide Spanish and Portuguese market of 385 million consumers. Within the US, the Hispanic population alone now exceeds 35 million.

Eric Johnson, President of Sureflix Digital Distribution, owners and operators of the Maleflixxx global network, said, “We have customers in 85 countries and on every continent in the world and we are committed to delivering the same exceptional user experience that our English users have come to expect in each international market.”

Eric Johnson also stated, “This level of localization is unprecedented in the adult industry. Unlike other VOD sites that only localize their home page or a payment page, every page on the Maleflixxx network is available in all six languages. All user interactions from search to onsite promotions to FAQs and customer service are available in each of the six languages and six currencies offered on the network.”

Maleflixxx works with a network of professional translators who live in countries where their language is spoken. This ensures high quality translations that reflect current local language trends.


For more information,
please contact:
Maleflixxx
Mary Gillis
Email: marketing@sureflix.com
Tel: 416 703-8186