PALO ALTO, CA – (May 25, 2007) – AdultFriendFinder.com, the leading social networking site for people seeking intimate relationships, and Cams.com, a leading online video chat service, have launched "Summer Blast-Off" -- a sales incentive contest that will award $300,000 in prizes to top earning affiliates during the month of June.

The cash will be given away to a total of 200 affiliates in increments ranging up to $50,000. Information on the contest will be available starting Friday, June 1st on message boards or by visiting http://cash.adultfriendfinder.com.

"We want to let our affiliates know how much we appreciate all their efforts and reward them for their loyalty to us over the years," said Legendary Lars, Marketing VP for AdultFriendFinder. "We expect this contest will help to increase affiliate sales dramatically. This should produce our biggest affiliate payment ever."

Lars said AdultFriendFinder and Cams.com have rolled out an arsenal of promotional tools including new video ads that are "converting like crazy. We also have revamped our 'Iframe' ads, added new landing pages and made over 30 changes to our sites to improve conversion. Affiliates that freshen up their marketing tools should see their conversions increase and will have an upper hand in winning their share of the $300K contest."

Various Inc. Bondage.com, Alt.com, OutPersonals.com and over 20 other sites will all be included in the contest. Marketing to multiple sites will also be a factor in the contest.

About FriendFinder
FriendFinder.com is a division of Palo Alto-based Various, Inc. and is the world's largest operator of dating and social networking websites. With a staff of more than 200, Various, Inc. manages more than 20 multicultural and multilingual personals sites, for which over 130 million members have registered with over 140,000 new sign-ups daily. The FriendFinder network includes Passion.com and AdultFriendFinder for more intimate social networking. Privately-held Various, Inc. is distinguished by its marketing leadership, technological innovation and financial strength. It is the trend-setter in the online personals sector, using its core expertise to drive both its owned and operated sites and dozens of popular co-branded partner sites. For more information visit www.friendfinderinc.com